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Korea: Revitalization of Gwangbok Street & PIFF Plaza

Korea: Revitalization of Gwangbok Street & PIFF Plaza

Project Description:
    This competition is organized by the Gwangbok Street Revitalization Committee , hosted by Jung-gu District Office and promoted by the Ministry of Culture and Tourism of Korea and Busan Metropolitan City with the objective of revitalizing Gwangbok Street and the PIFF Plaza in Jung-gu, Busan. Although Gwangbok Street and the PIFF Plaza had long flourished as the central commercial districts of Busan, the largest port city in Korea, and as the birthplace of the internationally renowned PIFF (Pusan International Film Festival), the fame of these places has been declining recently with the center of Busan moving eastwards and new sub-centers appearing as the city expands rapidly. Around Gwangbok Street and the PIFF Plaza there are various historical and cultural places, and the urban fabric of the modern era since the opening of Busan Port in 1876 is well preserved. Various local development plans for Jung-gu have been announced and are in progress, including the modernization of the Jagalchi Fish Market and the construction of the 2nd Lotte World, which is a 107-storied mega complex consisting of a department store, a hotel, and offices. This competition is intended to produce new ideas on how to use the potential of Jung-gu to revitalize this area in a creative way considering its existing historical and cultural assets. The design scope of the competition may, if necessary to revitalize Gwangbok Street, include reconfiguration of streets, squares, and traffic and pedestrian flows; creation of street furniture and public art; and facelifts for existing building facades and store signs.
Find more: http://www.ciscu.org/g_01.htm
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